How long does it take your website visitors to know what you deal in? Is it easy to navigate your blog or website? How about the layout of your website? Do you have any easy-to-understand structure? What is the bounce rate of your website? If you have problems in these areas, we suggest that you work on the design of your website. Given below are some tips that can help you with this. Read on to find out more.
1. Have a Plan
If you are sure that your website needs improvements, you should start by putting together a plan to improve those areas. You should map out the way your visitor becomes your customer. For example, you should find about the pages that they want to view, the content they want to read, and the offers they find interesting.
This approach will help you design a website that can help you increase your conversion rate. Therefore, having a solid plan in place is a stroke of genius.
2. Remove Distractions
Make sure that you get rid of all of the elements from your website that may distract your visitors. For example, you may want to remove complex animation, large images, and content that is too long. Today, visitors don’t spend more than 8 seconds looking for their desired information on a website or blog.
If they don’t find the required information in that time., They will click away and look for a different website to cover their needs.
3. Add Social Proof
If you have had some experience purchasing products on Amazon or eBay, you may look for products that have at least 4-star reviews from most users. Therefore, we suggest that you publish testimonials on your website in order to gain customer trust.
According to many studies, buyers are more likely to buy products that have positive reviews from customers from across the world. Therefore, adding social proof is a great idea if you want to increase your conversion rate.
4. Implement Calls-to-Action
After customer lands on your website, make sure that the content on your website has a call to action. Make sure that you place the call to action on a page based on a strategy. For example, you can place it on the top right side of the page. Or you can place it at the bottom of the page.
5. Use the Right Stock Images
We suggest that you take photos with your own camera and upload them to your website. However, you can also purchase stock photos if you have the budget. Alternatively, if you are on a tight budget, you can check out creative commons zero photos on some websites. You can download these photos and use them for commercial purposes without paying a penny.
This method can help you save tons of money, especially if you are going to use a lot of photos on your website on a regular basis.
Long story short, if you follow these 5 tips, you will be able to redesign your website to grab the attention of your target audience and increase your conversion rate. This way you can grow your business and earn a lot of revenue.